Why is it called the POOSH?

Answer: 

The name POOSH was chosen for two reasons, a fun word that sounds like push and an acronym for 'People's Organization on Sustainable Housing.' Eventually it was discussed the fact that our organization is not limited to housing but for all sustainable construction. We then divorced the acronym but kept the name POOSH. Now, after a lot of confused people we reverted and call ourselves the 'People's Organization on Sustainable Housing' once again.